Your website already exists, and Naples customers judge it on a phone. If it is slow, looks dated, or stopped bringing in calls, I redesign it: I keep what works, rebuild what does not, and measure the result with Core Web Vitals and real lead numbers.
A redesign is not a fresh coat of paint. I start with an audit of speed, mobile usability, accessibility, and how your pages show up in local search results. Then I rework the structure and design around how your customers actually find and contact you, keeping the content and URLs that already rank.
01Technical, design, and local-SEO audit of the current site
02Mobile-first redesign built on your existing content
03Core Web Vitals targets met and verified before launch
04Accessibility fixes to WCAG 2.1 AA
05Local SEO structure: service pages, schema markup, Google Business Profile alignment
06Analytics and conversion tracking for calls, forms, and bookings
Local context — Naples
WebsitesforNaplesbusinesses
Naples customers expect polish. Luxury real estate, home services, wellness practices, and hospitality businesses in Collier County are judged on their website before the first call, so design quality, speed, and accessibility matter as much as rankings. Many Naples sites also serve a bilingual staff and clientele.
In Naples the website is part of the brand, and an outdated one quietly costs inquiries. A redesign raises the visual standard without sacrificing speed: optimized imagery, accessible contrast and type, and service pages that answer the questions high-value clients ask before they call. Where your team and customers are bilingual, English and Spanish versions can be part of the same project.
Who I build for in Naples
Luxury real estateBuyers expect large, sharp photography that still loads fast, plus listing and neighborhood pages that read as well on a phone as on a desktop.
Wellness, med spa, and aestheticsClients judge the brand by the site before they book, so design, clear consultation steps, and online booking carry the sale.
Home services for seasonal residentsMany owners live elsewhere part of the year, so the site has to explain services, scheduling, and communication clearly to someone who is not in town.
Restaurants and hospitalityReservations, menus, and private-event inquiries should take a few taps, and the site has to match the experience guests expect in person.
02 — Proof
Relatedwork
A few of the sites behind this service. Live links where the client allows it.
Redesigned and optimized a WooCommerce-powered WordPress site for a bicycle shop in Switzerland. Improved responsiveness, modernized styling, and streamlined the shopping experience for better conversions.
Built a fully custom WooCommerce e-commerce site for a client, handling design, functionality, and optimization from end to end. Integrated with Google and Meta for tracking and advertising.
Developed a custom Laravel-powered backend with a fully bespoke cart and product system. Optimized for performance, scalability, and user-friendly e-commerce experiences.
Four steps and no surprises: you approve the scope before work starts and the site before it launches.
01
Discovery
A short call or email exchange about your goals, your customers and what is not working today. Free, with no commitment.
02
Proposal
A written scope, timeline and fixed price, so you know exactly what you are getting before anything starts.
03
Development
The work happens on a staging site you can open at any time, with plain-language updates at agreed checkpoints.
04
Delivery
Testing, a launch in a low-traffic window, documentation and a handoff session, then support while your team settles in.
04 — Questions
Commonquestions
01Can we meet in person in Naples?
Yes, when it helps. Most projects run remotely, and I can meet in Naples for a kickoff or final review. Many Naples clients are here only part of the year, so the process also works entirely by video call and email.
02Can my site be in English and Spanish?
Yes. I build bilingual sites with a separate, properly tagged page for each language, so Google shows each visitor the right version instead of treating the translation as duplicate content. This site is built the same way.
03Can you redesign my WordPress or WooCommerce site?
Yes. Most redesigns I do are WordPress, including WooCommerce stores, Elementor builds, and custom themes. I can also move you off a page builder if it is slowing the site down.
04Will I lose my Google rankings?
A well-run redesign improves them. I keep existing URLs or redirect them, preserve page titles and content that rank, and fix the speed and mobile issues that hold sites back.
05How long does a redesign take?
Three to six weeks for a typical local business site, depending on page count and how much content needs rewriting. You get a timeline with the quote.
05 — Service areas
Areasserved
I work with businesses across Florida, on both coasts. Pick your city for details specific to your area.
Send me your current website address and what is not working for you. I will reply within one business day with a clear scope, timeline, and price, or tell you if I am not the right fit.